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eBooks

Structure and implement key marketing tactics with our free comprehensive guides for marketers within the construction industry. Browse the topics below and sign up to our monthly blog updates for latest news and exclusive pocket guides.

The Construction Marketers Guide to Customer Research

This eBook will help you to approach customer research in the most effective way to ensure all findings positively steer your construction marketing.

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The Essential Guide to Construction Marketing

This eBook presents our most popular construction marketing tactics to support your marketing team and drive business growth.

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The Construction Marketers Guide to Press Relations

This eBook for construction marketers will help you to create an effective PR strategy and covers key considerations for working with industry publications.

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A Guide to Lead Generation Websites for Construction Marketers

This eBook for construction marketers will help you to identify the exact reasons as to why you may require a new website build and what you need to consider.

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The Construction Marketers Guide to PPC – Part 1

This handy starters guide is for marketers within the construction industry who want to learn how to develop an effective, measurable and profitable PPC strategy.

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The Construction Marketers Guide to PPC – Part 2

This eBook is the second in a series of PPC guides for construction marketers who want to learn how to develop measurable and profitable bidding strategies.

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The Construction Marketer’s Guide to White Papers

This eBook is a great guide for marketers within the construction industry who want to develop white papers to generate leads from senior decision makers.

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The Construction Marketer’s Guide to Content Marketing

The ultimate guide for marketers within the construction industry who want to learn how to develop an effective, measurable content marketing strategy.

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The Construction Marketer’s Guide to Social Media

This essential (and updated) eBook for construction marketers who are using and developing marketing campaigns using social media platforms.

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Or call us on +44 (0) 1908 671707

Training

A little learning can go along way. Give your team the time to learn the basics of effective digital marketing tools and techniques by getting them on a Pauley Creative workshop or training day.

digital-marketing

Digital Marketing

Get your team up to speed fast with the latest developments in digital marketing specifically geared to the construction industry marketer.

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Social Media

Like the 70's, social media marketing is a minefield of platforms and guru's. This workshop will get new construction marketers making the right moves quickly.

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Search Marketing

Or 'good marketing' for short! Too much is written about general SEO. We'll give you the tools you need to succeed in search specifically for the construction market.

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Content Marketing

Content is King! Well, a small minority of it is. Learn how to rise above the 'me too' noise and create content that matters to your audience.

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