Social Media Strategy

Social Media marketing for construction building product manufacturers

At Pauley Creative, we specialise in assisting construction companies plan, develop, implement and measure effective social media strategies. We have a clear understanding of how social networks operate, how to kick start and build relationships with those who influence the sector you operate in, and then provide your social community with highly relevant content to keep them engaged and connected to you and your brand.

Social Media Marketing is a channel which can be used to achieve marketing results by listening, communicating and engaging with your audience at every stage of the construction buying and sales process using various social networking sites. We undertake research prior to strategy development to understand where your audience is conversing online and then develop a plan to provide them with content specific to their needs, requirements and interests.

What’s being said about you?

Using various social media tools we can help you monitor your brand mentions and online reputation. We can also assist with the development and training of internal staff on how to use these tools to participate and engage with your target audience.

A social media strategy encompasses the following to educate and nurture leads:

  • Blogs
  • Brand mention alerts
  • Twitter
  • LinkedIn
  • Facebook
  • Google+
  • Pinterest
  • YouTube
  • Slideshare
  • Flickr
  • Review/Feedback websites
  • Measurable KPI’s and performance reviews

Call us today to find out how we can improve or enhance your online presence and how you can utilise the web to create more leads, opportunities and raise brand awareness.

For Social Media Marketing Strategy Services call us on +44 (0)1908 671707.