Hudson Contract Services
Hudson Contract Services offers a unique CIS payroll solution to the construction industry. Their marketing message was clear and important but lost in the translation of their website. It simply wasn’t reflecting the professionalism of the industry required to attract their growing construction audience, and was not engaging enough to encourage any repeat visits.
Pauley Creative proposed a new website with a completely new design, layout and engaging functionality all to be backed up with an on and offline integrated campaign to drive more visitors to the site. Their online presence now fully represents who Hudson are and what they have to offer, with customers returning regularly to keep up to date with industry news and issues.
What we did
- Designed and developed a new website with simple navigation & full CMS
- Set up a newsletter and RSS feed to keep audience up to date with industry issues
- DM flyer campaigns and e-newsletter templates to broaded their market reach
- Developed online applications - a CIS calculator & industry statistics ticker