Cool Stuff

Humorous Google Search Suggestions

Ever typed a search phrase into Google and wondered how it predicts what you are about to search for? Here is Google’s explanation “As you type, Google’s algorithm predicts and displays search queries based on other users’ search activities”. That’ll mean popular searches then? Here are some humorous ‘search suggestions’ which I have found:

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A collection of iPhone apps for the construction industry

You would probably think that there wasn’t going to be that many construction related iPhone apps in the app store, right? Well actually you would be surprised at how many apps are in fact related to various audiences within the construction industry. They range from calculators and design tools through to guidance books – all available to use on your iPhone. Something I noticed is the lack of reviews for each app which may indicate that mobile apps have not yet been discovered due to poor promotion, over pricing (some [...]

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Wrapping up a busy 2010 for construction marketing

As the saying goes “Hasn’t this year just flown by?” Indeed it has and what a year it has been too. 2010 has seen the rise of social media and how construction companies, large and small, look to embrace social platforms for pushing out content and increasing networking opportunities. Interesting discussions have taken place regarding the uses of social media within the industry and whether any form of ROI can be calculated. It seems as though many companies and marketers are still trying to work out how it can be [...]

Posted in Construction Marketing, Cool Stuff, Digital Marketing, Marketing Strategy, Pauley Creative | 1 Comment

Cranfield University BGP – Speak from the heart, not the Powerpoint

I was recently invited to speak at a Cranfield University BGP open day. The BGP, or Business Growth Programme as it’s known, is designed specifically for the development of owner managers and their businesses. I was invited to give a presentation based on my own experience of participating on the BGP programme back in February 2007. I was more than happy to accept the invitation. My experience of BGP was rewarding, challenging and still helps me to this day. My BGP was a journey of massive benefit to both me [...]

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Construction industry blogs
 – Digital marketing for construction

Have you ever felt that you wanted to let it all out and trumpet some great truth to the world at large? Well, start a blog. Anyone can do it – and you don’t need to buy any software to get started. 

Blogging is a great way to comment about construction industry issues and to have your say. But apart from the cathartic effect it can have, a blog can be an excellent way to get your company’s news out into the wider world and to build your credibility as [...]

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Green waste. Ecobuild 2010 – Construction Event Marketing

Digital marketer upset by lack of digital marketing at Ecobuild. No surprise there then.

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NSPCC MK Half Marathon

We did it again. Three brave runners. Once again, donning the running boots and taking to the redways around MK to complete the 13 point something miles in (not-so) record times. The eleventh annual NSPCC MK Half marathon saw around 1000 runners in various states of health & fitness plod around the finest new town in the area. You can view the official website here: www.mkhalfmarathon.org.uk

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