Posts By: Pauley Creative

What to Include for the Most Effective Email Confirmation

Our recent post discussed the importance of setting up a ‘Thank You’ page to both encourage further engagement from leads and measure goal completions in Analytics.

An Email Confirmation is the next important step in the process; once your lead has submitted their details and is taken to the ‘Thank You’ page, an email should follow shortly explaining the next steps.

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Why Effective ‘Thank You’ pages are Crucial to your Construction Business

So let’s kick off with the basics.

A ‘Thank You’ page is a web page where subscribers are redirected immediately after they submit their information. It typically thanks the subscriber for signing up to a newsletter or downloading a piece of content, whilst providing instructions on what to do next.

But why should you own a ‘Thank You’ page?

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